Why did Microsoft pay ~$50 million+ to get Ninja on Mixer? If you didnt know, after mixer was bought by Facebook gaming Ninja was completely released. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2 million) the month that Tyler joined. It seems like a no-brainer, considering hes already established a presence on Twitch. In the. But it's a safe bet that Microsoft has cut Ninja some sort of advantageous financial deal to . By clicking Sign up, you agree to receive marketing emails from Insider His first Twitch stream under the new deal went live on Thursday afternoon, featuring the game "Fall Guys," and had nearly 100,000 viewers as of the time of publishing. He was already so big on Twitch that his move surprised a lot of people, something he recognized would happen and that he joked about in his Mixer announcement video. You wouldnt sign anything less than three years, but I dont think Mixer would like to sign for more than three years, forsen said. Ninja's Move to Mixer Made Him $20-30 Million, Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans, Disguised Toast recently abandoned Twitch, Twitch has lost the majority of it's top video game streamers, While Twitch has attempted to counter these offers, Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. an estimated total earnings of $10 million in 2018, an exclusive contract with Ninja for its own streaming platform, Mixer, It's official: Cloud9 VALORANT parts ways with Yay after 5 months, Here are the early LoL Patch 13.5 patch notes, Ludwig's $500,000 VALORANT team becomes instant meme after disappointing Challengers debut, 100 Thieves content creator Kyedae diagnosed with leukemia, One champion is dominating Challenger with stunning 60 percent win rate in LoL Patch 13.4. Ninja Just Signed a Multi-Year Exclusivity Contract With Twitch One, that Ninja has been fielding exclusivity offers for some time, whether that be Facebook, YouTube, Mixer, or Twitch itself. The Metro UK reports the number for Ninja to join Facebook Gaming was $60 million while Shroud was offered $20 million. Because once they sign, hes already committed. There are other sizable players in the streaming game, chief among all of them is YouTube Gaming, which launched in August of 2016. You will receive a verification email shortly. Blevins' talent representation at Loaded, the company that negotiated the Mixer deal, initially declined to comment. Ninja made his faith in Mixer known to both his audience and those who were quick to poke fun at his choice. According to a report from CNN, Blevins' Mixer deal may have cost Microsoft somewhere between $20 and $30 million. Twitch streamer Sebastian Forsen Fors gave his own educated guess based on his experience as a big streamer and former professional Starcraft and Hearthstone player. "I really took my time to decide which platform was best," Blevins said in the announcement, "and Twitch has been very supportive throughout this process and understanding my overall career goals.". News broke earlier this week in regards to Ninja and the confirmed shutdown of Microsofts Mixer streaming platform. Ninja reportedly said no, ultimately passing on an offer that would indisputably make him one of the wealthiest gamers of all time. Ninja's Move to Mixer Made Him $20-30 Million - ScreenRant Because its fun to watch professionals do things you are interested in. He went from 30 to 70 thousand average viewers on Twitch to between 3 and 10 thousand on Mixer. In the last year there has been a very large exodus from the popular streaming site as competitors entice streamers with large exclusivity deals. I caught myself the other thinking "who would buy a gaming chair with an esport team's colors and logo?" It was a sizable hit to Ninja, considering his rise to fame in the early days of Fortnite and catastrophic numbers on Twitch. [Kojnarowski] Ninja has signed a 6yr/$932M contract with the Microsoft Mixer, league sources tell ESPN. Then, this past June, Microsoft announced the sudden closure of Mixer making Ninja a free agent once again. He also got a big payday to basically do what he was doing before but on a different network. According to an article on CNN about streamers being offered lucrative exclusivity contracts, Ninja's deal was likely worth between $20-30 million. Twitch effectively was limiting Tylers ability to grow as more than just a gaming personality on the platform, she argued. his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. There really isn't a difference. One of these offers would see Ninja agree to a contract buyout with Mixer, which would grant him the $30 million promised in his original contract. Rod Breslau (@Slasher) June 22, 2020. Microsoft hoped that these acquisitions would boost their numbers. We include affiliate links in articles. The $50 million amount is contrary to the previous rumored 100 million dollars contract between Ninja and Microsoft. This isnt about selling Xbox consoles. Get the best of Windows Central in your inbox, every day! https://t.co/lvn9KBjEYq https://t.co/tljVgyM3bG. Despite a flurry of big names leaving Twitch in the last few months of 2019, the start of 2020 has seen very little in terms of platform movement, with 100 Thieves content creator Rachel Valkyrae Hofsetter being the only notable name to jump ship after switching to YouTube gaming. Google has YouTube + Stadia and Amazon has Twitch. This was an increase of +86% versus the previous days 14,000 new installs and +100% week-over-week from 13,000 on Thursday, Jul. In short, Microsoft has invested in Ninja for a better future of Mixer and Project xCloud. Veteran Gamer, Trophy Hunter, And a Youtuber. Blevins signed an exclusive streaming deal, Destiny 2 Lightfall: Armor Charge mods, explained, Destiny 2 Lightfall: How to beat Tormentors, the new enemy type, Surprisingly, Destiny 2: Lightfall is kind of awful, OneNote on Windows finally lets you switch between vertical and horizontal tabs, Halo Infinite's awesome Forge Mode hits over 1 million creations. Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. Ninja was the first major streamer Microsoft's streaming service signed. All Rights Reserved, By submitting your email, you agree to our. Ninja returns to Twitch for first time since Mixer shut down Critics took aim at Ninja, stating that his move revolved only around the money. While Ninja's agent and Microsoft did not confirm the figures, it seems safe to say that Blevins will receive a large sum of money for his time with Mixer. Game on. This is clearly a meme, he did tag it as humor tho i dont think people believe it. It does make sense as a lot of people will watch Ninja play games on Mixer soon and that will allow them to jump straight to the game via Project xCloud. Ninja isn't the only big streamer to leave Twitch recently. KEEM says this isn't confirmed and. Apparently, they both declined to sign with Facebook though and instead opted to have their contracts paid off in full, meaning they made a combined $40 million from Mixer being shut down . At this point Twitch has lost the majority of it's top video game streamers. Ninja left Twitch because his brand was too big for gaming A new report from CNN Business claims that game streamer Tyler. To this day, Ninja possesses more followers than any other channel with 14.7 million and counting on Twitch. Sign up for notifications from Insider! Since leaving Twitch, Tyler has scored major deals with companies like Adidas, and has a small role in Ryan Reynolds new movie, Free Guy. The next chapter, Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. People are dumb. Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. Amazon's Twitch is the most popular live-video streaming service by a large margin. This figure comes from Justin Warden, who is the . It will be a tough decision without a doubt. We estimate that the app was installed by 26,000 new users yesterday worldwide across the App Store and Google Play. Other streamers that have retired their Twitch accounts recently include Shroud, Valkyrae, and FaZe Ew0k. Even if his involvement hasnt helped Mixer tremendously, Jessica Blevins told Business Insider that Twitch had also become a toxic place for Tyler, noting that he didnt seem like himself the last few months that he was streaming on the Amazon-owned platform. The Ader team has no connection to this specific partnership and therefore any insight regarding the terms of the agreement is pure speculation.". Tyler Ninja Blevins surprising departure from Twitch came after months of feeling like the company didnt respect his wishes and hindered his ability to grow outside of gaming. ", The announcement itself was lighthearted and silly, but the news was anything but the world's most popular, well-known video game streamer was switching from Amazon to Microsoft. The original deals already included life-changing money - reportedly $30 million for Ninja and $10 million in shroud's case. Mixer became the butt of almost every joke across social media. Justin Warden, the CEO of Ader, states that Blevins will receive between $20 and $30 million as part of a multi-year deal. It was a leap of faith, and Microsofts been nothing but amazing to us.. He's just a smart businessman, that's all. ninja mixer contract $932 million The news comes as quite a shock to many, including, apparently, Mixer . Even someone as famous as Ninja might not have the draw to be a . A talent agency claims Ninja's Mixer contract is worth $20-30 million | The Loadout A talent agency claims Ninja's Mixer contract is worth $20-30 million Other popular streamers are rumoured to be offered contracts up to $10 million Jamie Hore Updated: May 20, 2020 Twitch Ninja According to CNN (via GameSpot) Mixer paid Ninja anywhere from $20 to $30 million to leave Twitch. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. She added that it really seemed like he was kind of losing himself and his love for streaming. Things are different now on Mixer a streaming platform that has gained recognition for its stricter community guidelines pertaining to user behavior. Ninjas rival Turner Tfue Tenney sits behind him in second with just over 8.5 million. While Twitch has attempted to counter these offers, they obviously haven't been able to keep up with the amount of money that streamers are being offered. Ninja signed an exclusive deal with Mixer last year. Bro you really dont understand the joke eh? Xbox will shut down Mixer in a new deal with Facebook Gaming Mixer shut down in July 2020. pic.twitter.com/SMQEygjNiE. The developer supported, community run subreddit dedicated to the Fortnite: Battle Royale game mode by Epic Games. Microsoft agreed to pay game streaming star Tyler "Ninja" Blevins between $20 million and $30 million per year to join its Mixer streaming platform and leave incumbent leader Twitch, according . craigslist hattiesburg ms community ; cottonwood financial administrative services, llc; disney channel september 2002 ninja mixer contract $932 million Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verges senior editor, Tom Warren. Both Shroud and Ninja were offered double their Mixer contracts to make the switch to Facebook Gaming, however, neither took the bait. Until his departure in 2019, Blevins was Twitch's most popular streamer. Lol, maybe you should go back to school since you get triggered by a satire post, idiot. Ninjas move to Mixer turned out to not be the game changer they probably hoped when comparing their market share with Twitchs, StreamElements CEO Doron Nir said. ninja mixer contract $932 million. You honestly think Microsoft is going to pay close to a billion dollars for Ninja lmao. A little more! You're watching someone you enjoy watching doing something that you like to watch. This information comes from Justin Warden, who is the CEO of marketing and talent management of company Ader, who claims to have an inside source that informed him of the deal. Ninja Reportedly Got $20-30 Million To Move From Twitch To Mixer Honestly I'm not much into eSports, but I'm also not much into regular sports as a spectator either. It all started with Tyler "Ninja" Blevins last August. Got a tip? Mixer Ninja | Mixer Shroud | GGRecon This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. Access your favorite topics in a personalized feed while you're on the go. When you purchase through links on our site, we may earn an affiliate commission. Then there his Red Bull contract. The deal soundsexpensive, and six months later, we may have finally learned exactly how expensive the deal was: "Between $20 and $30 million" for a "multi-year deal," according to Ader CEO Justin Warden, whose marketing and talent management company reportedly works with Blevins. No matter where you choose to stream, the world is better with your gaming content in it. ", Liao pointed out "the talent exodus from Twitch appears to have picked up speed in recent months. But no one passes on $90 million without an end game. Ninja reportedly turned down a substantial offer from Facebook Gaming. However, he noted that Mixer would probably be hesitant to offer anything more than three years, as the esports world changes so quickly. Stay up to date with what you want to know. As the operations side of @WatchMixer is closing, we are inviting the Mixer Community to #FacebookGaming. Fortnite Star Ninja's Mixer Contract Reportedly Worth $20M to $30M Next: Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. Forsen went on to estimate the price point for Ninja's deal . Going forward, beyond playing "Fortnite" live on streams, Blevins said his focus will be "to elevate and bring more eyes to underrepresented creators. We're talking about a guywho makes hundreds of thousands of dollars each monthstreaming himself playing "Fortnite" to tens of thousands of viewers, a guy who wasreportedly paid $1 million fora single dayof playing EA's "Apex Legends.". ninja mixer contract $932 million - yoursakhi.com Visit our corporate site (opens in new tab). Some of the notable benefits included instant monetization and a direct line of feedback to the product and engineering team. Mixer shutting down: Ninja offered $60m to join Facebook - Metro Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verge's senior editor, Tom Warren. https://twitter.com/WatchMixer/status/1275134189738713088?s=20. The partnership did not last long, however, as Mixer struggled to keep up with rival platforms Twitch and YouTube Gaming. Press question mark to learn the rest of the keyboard shortcuts. Ludwig is making the next big Twitch game show for xQc, Amouranth invests $350k in Twitch content, is retiring from OnlyFans, Twitch employee Hassan fired following sexual misconduct investigation, Twitch's react meta might be good for streamers, but I cant stand it, Twitch is changing the cost of subs depending on where you live. The $50 million amount is contrary to the previous rumored. For those who dont, Ninjas account is the most followed account on Amazons Twitch. Famed esports insider Rob Slasher Breslau has been knee-deep in the news since Mixer announced that it would shut down its service. It's worth noting that he means $6-to-$8 million a year, for three years. Regardless of the exact dollar figure, signing Blevins indicates a serious interest from Microsoft in game streaming. Create an account to follow your favorite communities and start taking part in conversations. Twitchs percentage of the market has grown by about 3 percent since the second quarter, too. Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Net worth, earnings, streaming setup, and more. In the latest edition of his Drama Alert show, he says that the rumor around the street is that Ninja may have secured $100 million from his Mixer deal. Then, this past June, Microsoft announced the sudden closure of Mixer - making Ninja a free agent once again. Shroud returns to Twitch under a new, exclusive deal | Engadget We dont know where Warren got these numbers from. Blevins announced his decision to leave. While these values havent been officially verified, the Ninja Mixer deal would significantly bolster Ninjas net worth, which he has built not only from streaming but also sponsorship deals, YouTube revenue, and merchandise sales. YouTube has been arguably Twitchs most significant rival since debuting four years ago. Ninja and Shroud reportedly offered double their Mixer contracts by The terms of the deal were not disclosed. Here's how much Microsoft reportedly paid game streaming star Ninja to The former Halo pro turned Fortnite sensation left 14 million followers and hundreds of thousands of subscribers behind him. You really believe that dude. However, Mixer comes at the first if we exclude video game applications. This trend of major content creators departing the platform could very well be the beginning of the end for Twitch - and the rise ofMixer to take its place. Be warned that any conversation started with him will probably wind up gravitating towards his two dogs, The Adventure Zone, or Kingdom Hearts 2. A talent agency claims Ninja's Mixer contract is worth $20-30 million During the same time period, Twitch jumped from 850.6 million to 932.1 million, according to StreamElements data. That service was shuttered suddenly earlier this summer, making him and other high-profile streamers Microsoft had paid into free agents once again. With that said, Ninjas first Mixer stream has now concluded and it had more viewers than his Twitch average. For example, streamer Disguised Toast recently abandoned Twitch to begin working with Facebook Gaming. Ninja signed a three-year contract worth reportedly $30 million. When asked where he would end up by viewers, he has demurred. And it largely started with a single departure.". Jamie Hore Jamie started out his journalism career rambling about FIFA esports, but today he covers much more,like the bestWarzone guns and theApex Legends tier list. Perhaps the most mind-boggling benefit of all was offered to Ninja. It's usually at a high skill level as well or at minimum provides entertainment. Use a non-work device to reach out. Representatives for Microsoft declined to comment on the report. Mixer parted ways with a slew of talent that the platform helped build. Warren says that Ninjas move to Mixer is also for Project xCloud, which will allow users to launch games directly from live streams. hes boasted some impressive viewership numbers, Some Pixel phones are crashing after playing a certain YouTube video, Snapchat is releasing its own AI chatbot powered by ChatGPT, The McRib Locator continues to live on after the sandwichs farewell tour, On the internet,nobody knows youre a human. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Money was the last thing on our mind, she said. Blevins apparently cashed in on that departure. He said Shroud's Mixer contract was worth $10 million, while Ninja's came in at $30 million. It seems straightforward for the company: Microsoft is paying the most popular video game streamerto exclusively stream on its platform, Mixer. Pretty much. Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. As the market grew though, a significant portion of large tech companies decided to use their checkbooks to take Twitch's highest profile stars. Ninja reportedly got paid between $20 million and $30 million by Microsoft to leave Amazon's Twitch streaming service Ben Gilbert Tyler "Ninja" Blevins announced his intention to leave. That's a fake Twitter. Thank you for signing up to Windows Central. NOW WATCH: How Apple can fix HomePod and Siri, Tyler "Ninja" Blevins announced a precedent-setting deal. NOW WATCH: Gaming while black: How racist trolls are still dominating video games, Tyler "Ninja" Blevins announced a precedent-setting deal. Streamer Tyler Blevins, better known as Ninja, reportedly receives $20-$30 million dollars for his streaming exclusivity deal with Mixer. Ninja began his video game career in 2009 when he began playing Halo 3 professionally. A new report claims that Ninja receives between $20 and $30 million for a multi-year deal with Mixer. Please refresh the page and try again. Streamer Estimates Ninja Got $6 Million And 3-Year Contract With Mixer The future is looking bright for Microsoft. Before they knew what happened, Mixer was ready to shut its doors and allow its two most prominent names to leave. Last summer, Ninja shook up the game streaming industry when he took an exclusive deal with Microsoft's Mixer for an estimated $20 million to $30 million. Ninja Signs Exclusive Twitch Contract After Being Released from Mixer During this time period he played for several professional gaming teams like Team Liquid and Luminosity Gaming. Fortnite Cipher Quests - How to Get all Rewards, Fortnite Creed Cup and Creed Quests Breakdown, Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 30 to 70 thousand average viewers on Twitch. He seems genuinely popular with his fans. The former Twitch and Mixer star had no shortage of offers on the table. Sources familiar with the deal have informed me that while Facebook did try and negotiate to keep their big partners both Shroud and Ninja opted out. Microsoft Apparently Paid over $50 Million to Bring Ninja to Stream on And third, that Ninja's exclusivity contract is for multiple years. Contact Business Insider senior correspondent Ben Gilbert via email (bgilbert@businessinsider.com),or Twitter DM (@realbengilbert). "Now the streaming wars have begun," Devin Nash, the chief marketing officer at talent agency N3RDFUSION, said of the recent tendency of gamers to move from Twitch to other platforms. But Remember, Google are the devil for signing a deal with Blizzard Activision, let's not forget that. Ninja signs an exclusive multi-year deal with Amazon's Twitch - CNN as well as other partner offers and accept our. As of today, Ninja has just over 3 million followers on Mixer. How much money has Mixer paid Ninja to stream on its platform? While many suspected his departure from Amazon's Twitch came with a hefty contract, no financial details emerged from the deal until this point. Its like, they dont even know what went on behind the scenes and how hard we tried to make that deal work and then how amazing Microsoft was for us.. In a publicity statement made to look like a press conference last August,Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer. Currently a freelancer for Screenrant, where he spends most of his time writing guides or reviews. Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). A representative offered the following statement after publication:"We do not disclose the terms of any agreement for talent. On the other hand, Mixer is now the 12th-most-popular app on Google Play Store. The Mixer app currently sits at 3rd place on the App Store. Blevins signed an exclusive streaming deal with Mixer last August. Twitch has long been the undisputed leader of video game streaming. Hundreds of thousands of people are watching live video streams on the service at any moment. The service shuttered on July 22, and any existing streamers were re-routed to Facebook Gaming, the social network's own Twitch rival. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. This, combined with the fact that he began streaming the newly released Fortnite shortly thereafter, propelled him to internet stardom on Twitch. Other sources in the CNN piece also give a rough scale as to how much a streamer can earn depending on their popularity, claiming that those who can average over 10,000 concurrent viewers every time they go live can expect contracts topping $10 million, while smaller streamers can expect around $1 million. 2023 ESTNN: Esports News Network. This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. Yet, despite Facebook doubling those amounts, both streamers refused the deals. It was reported at the time that Microsoft spent $20 million to $30 . Ninja recently released a new line of merchandise that he could easily promote to millions of viewers on any platform, but none would reach as far as Twitch. More details: https://t.co/fRI2CBlTbZ pic.twitter.com/FVRTF9APVD, Facebook Gaming (@FacebookGaming) June 22, 2020. Critics took aim at Ninja, stating that his move revolved only around the money. He was one of the most-watched channels on the platform with millions of followers and tens of thousands of subscribers, with an estimated total earnings of $10 million in 2018 thanks to his streams.
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